- Updated: August 23, 2026
- 2 min read
How Organizations Use AI: Evidence from ChatGPT
How Organizations Use AI: Evidence from ChatGPT
We study how organizations use frontier generative AI by linking ChatGPT Enterprise account records to usage, worker roles, task classifications, and public‑company financial data through March 2026. These linked data enable a privacy‑preserving analysis of adoption, worker roles, and message‑level tasks at scale: for instance, the worker‑level sample we analyze at the six‑month adoption horizon includes over 1,500 organizations and over 17 million messages.
Our findings document four key facts about enterprise AI adoption and use:
- ChatGPT Enterprise usage has grown rapidly due to a combination of new firm adoption and growing intensity among existing adopters.
- U.S.‑based public‑company adoption is concentrated among larger, more valuable, and more R&D‑ and SG&A‑intensive firms.
- Active use within adopting firms spans job functions and seniority levels, with especially high usage intensity among early‑career workers.
- ChatGPT Enterprise usage encompasses a broad range of knowledge‑work tasks, including writing, technical work, communication, and information synthesis.
In aggregate, these results suggest that firms differ widely in the speed, breadth and purpose of their enterprise AI adoption, and that they are still actively learning how to integrate AI into organizational workflows.
Read more about our methodology and detailed results on the Ubos Tech research page.
Andrii Bidochko
CTO UBOS
Andrii Bidochko is an AI entrepreneur and researcher focused on AI agents, reinforcement learning, and autonomous systems. He writes about the technologies shaping the future of machine intelligence, from frontier models and agent architectures to real-world AI applications.